“According to a study done by the Harvard Health Watch, an average American spends 101 minutes per day driving. That means that in a lifetime, an average Joe spends a whopping 37,935 hours driving a car (assuming that s/he starts driving at 17 and drives until 78.7 years old).” Imagine what would happen if one spent all this time learning? In that respect, this is going to be a review of Audible along with a how-to on how to get the most bang for your buck. I have been using Audible for a little over three years now, and I have to say it is incredible. Audible has a wide variety of books, but most importantly you can listen at three times the average speed. For all of you knowledge hoarders out there this is going to be the deal maker. I listen to Audible whenever I have to drive by myself when I am doing chores, and during my stretches at the gym that’s it, and I steam through books. You can use Audible on primarily all your mobile devices and your status is synced across all of them on the Amazon cloud. At the time of this post, Audible has over 100,000 audiobooks, so no matter what your cup of tea is you will be able to find it here.

 

Below is a table with Audible’s current plans, one credit will get you one audiobook at any price:

 

Plan Cost # of Credits Cost per credit
Gold Monthly $14.95 per month 1 per month $14.95
Platinum Monthly $22.95 per month 2 per month $11.48
Gold Annual $149.50 per year 12 per year $12.46
Platinum Annual $229.50 per year 24 per year $9.57

 

I will be getting the Platinum Annual plan after this post. I have been on the gold monthly plan, and what I would do is get the three extra credits for $35.88 or $11.96 per credit. Of course, which plan you get will depend on your consumption. What I would recommend is to buy expensive and lengthy books, that way they last longer, and you get a more significant discount. Here is what I was about to do before I knew about the twenty-four-credit annual plan. I was going to get these three books for $68.60 Steve Jobs, Trading in The Zone, and Einstein with the $35.88 bundle that would save me $32.72. Now if I had the twenty-four-credit package that would be $28.71 for three books saving me $39.89. That is more than 50% off. If you shop smart, you can get $229.50, worth of audiobooks from Amazon for free. Now, this is not some epic hack Jeff Bezos is a genius, and his team is top notch they know what they are doing and how much money is and will be lost through this. The company knows that it can have some negative margins so that the competition can’t afford to compete.

References:

Tempo Blog, 7 time consuming things an average Joe spends on in a lifetime.